Beauty of Joseon Green Plum Refreshing Cleanser 100ml

Gentle, low-pH gel cleanser with mild daily exfoliation

A light gel cleanser that leaves skin feeling fresh and smooth rather than stripped. It uses green plum water for a very gentle daily exfoliation, lifting dull surface cells so skin looks a little brighter and clearer over time — without the harshness of a scrub or a strong acid.

• Leaves skin fresh and smooth, not stripped.
• Built on 24% green plum water for the gentlest daily exfoliation.
• Low pH (5–6), so it washes without disrupting the barrier.
• Lifts dull surface cells so skin looks a little brighter and clearer over time.
• Vegan, fragrance-free, and hypoallergenic-tested.

Why it works

Harsh cleansers strip the lipids your skin needs, which is why skin can feel tight or overproduce oil afterwards.

Beauty of Joseon Green Plum Refreshing Cleanser uses sodium cocoyl isethionate instead — a mild coconut-derived surfactant used in place of harsh sulfates.

As with any cleanser, "sulfate-free" points to a real mechanism here, not just a label. It's paired with a high dose of glycerin, a humectant that draws water into the skin so it's left soft rather than stripped, and balanced to a low pH (5–6) that matches the skin's natural acidity.

What sets it apart is 24% green plum water, which naturally contains mild alpha-hydroxy acids (AHAs) and citric acid. These give a very gentle daily exfoliation, lifting dull surface cells so skin looks smoother and a little brighter, without the sting of a strong acid or the roughness of a physical scrub. 3% mung bean extract adds saponins, natural plant cleansing agents that help remove impurities. Results vary by person and skin type.

How to use it

Take a small amount into wet hands, work into a light lather, and massage gently over the face. Rinse thoroughly with lukewarm water. Use morning and night. In the evening, if you've worn sunscreen or makeup, cleanse with an oil or balm first, then follow with this.

Good to know

Because the plum AHAs give a mild daily exfoliation, this works well in a fresh, brightening routine. If you already use strong leave-on acids (like a BHA or AHA serum), be mindful not to over-exfoliate — but the acids here are far gentler than a leave-on treatment, so for most people it's simply a fresher everyday cleanse.

Skin type compatibility

• Oily & combination skin: fresh, brightening daily cleanse without the tightness ordinary foams can leave.
• Normal skin & glass-skin routines: works well as a morning wash.
• Very dry, sensitive or compromised skin: a non-exfoliating cream or milk cleanser (the AESTURA foam or Isntree milk) is gentler.
• Heavy or waterproof makeup: use an oil cleanser first, then this as your second cleanse.

Common questions

Will it remove waterproof makeup or sunscreen?
Not on its own — it's a gentle water-based gel. For heavy or waterproof products, use an oil cleanser first, then follow with this.

Can I use it twice a day?
Yes — because it doesn't strip the barrier, it's gentle enough for morning and night.

Will the natural AHAs make my skin purge?
Unlikely — the fruit acids in plum water are very mild compared with a strong leave-on acid serum. They refresh texture without the harshness that can trigger peeling.

Good to know: For external use. Contains mild natural AHAs — if you use other exfoliating acids, pace them so you don't overdo it, and always wear SPF in the day. Avoid the eye area, rinse with lukewarm water, and patch-test before first use. Skincare supports and maintains healthy skin; it isn't a treatment for medical skin conditions. Results vary by person and skin type.